The Hispanic Persona Project will be part of the line-up of informative session at the 2012 SXSW Interactive Festival.Sensis President Jose Villa will be presenting the results of this innnovative research project, of particular interest to any...
posted Mar 7 2012 - 10:01am
The Corporate Executive Board recently revealed that B2B buyers conceal their identity and avoid interactions with sales people during the first 60-70% of their decision process. How will you respond? Marketers who want to grow their strategic...
posted May 11 2011 - 7:01am
Content-sharing is a common currency for women online, and most use the internet to some extent for word-of-mouth. Some key influencer groups rely on online communication more than others, and some subgroups are power users of social networking...